Pinterest has always been known for providing maximum reach to various content present on different websites.
Since long ago, it has been a/an website/app that is connected with visual discovery and catches organic traffic simultaneously.
People shuffle the pictures in this app and get inspired by them.
However, It is normal to get fed up with using Pinterest as an eye-catching platform for your content if you’re doing it for too long.
After all, everyone needs some change or extension. So, in case you want to diversify your strategies, you have many options.
There are many Pinterest alternatives available on the net that you can use for your benefit. You can use them to drive traffic to your content.
Each of these Pinterest substitutes comes with distinct characteristics.
They all give service to different types of audiences according to those audience’s needs. By joining the Pinterest alternatives, you will be able to explore new markets.
Also, with it, your influence will expand more and more in the public. Wondering, what are the Pinterest competitors that are the best for driving traffic to websites?
Well! Here are the five of them! Keep reading.
Pinterest – How It Drives Traffic To Websites?
Pinterest is generally known as the site that provides a large number of high-definition images on any text you search. But, here’s not the end.
There’s another exciting thing about Pinterest. It’s that the site drives traffic to any site connected to its images.
Yes, this image-containing site in the name of providing images, maximizes reach.
This is done by leveraging the content with visual appeal. Also, robust SEO strategies are other secrets through which Pinterest drives traffic to your site.
The rich pin of each image comprises detailed information about the content. The pins are optimized by Pinterest users. This they do with –
- Keyword-rich descriptions.
- ALT text for images.
It enhances their content’s discoverability through visual search skills. The pin’s reach also gets increased in other ways. It gets enhanced on engagement with users.
The user’s engagement happens through repins. Besides, likes and comments are also driving forces behind the increase in the number of reach of a Pin.
Apart from that, the Pinterest site also extends some powerful features to the users. The users can organize different boards.
The boards include curated boards, group boards, etc. Also, they can share their content in a better way. Users get the power to reach specific demographics through –
- Promoted pins.
- Targeted advertising options, etc.
Analyzing the mind of the audience makes your reach better. Similarly, posting your content regularly will be a plus point.
These are the tools and strategies that will help you get to the top. It will happen when your audience gets expanded and so are the traffic of your site.
So, the key strategies for maximizing your content reach through Pinterest are –
- Visual appeal.
- SEO.
- Engagement features.
- Pinterest boards.
- Pinterest analytics.
- Promoted pins.
- Posting without any break.
- Posting rich media content.
- Participation in Pinterest community events.
Pinterest Alternatives – Our 5 Picks
1. Instagram
It’s one of the popular social media platforms that can be listed among similar sites to Pinterest. The website/app is owned by Meta. Meta was previously known as Facebook.
This platform is known for its strong visual content. In this robust ecosystem, you’re always free to share as well as download various photos, videos, stories, etc.
And, about 1 billion-plus active users support this app by being its monthly active users. The contents of this platform are of wide varieties. They are –
- Normal images.
- Short videos.
- Longer IGTV videos.
- Reels (TikTok style videos), etc.
Wondering, how to maximize your reach on this social media platform like that of other Pinterest competitors? There are many ways to do it. They are –
- Using hashtags while writing texts or giving captions of photos.
- Increasing engagement by posting Instagram stories for promotions. The stories are the best options for real-time updates. Also, Instagram stories are the ideal options for posting behind-the-scenes content. They remain for only 24 hours.
- Making reels of 15 to 60 seconds and posting them on Instagram. Incorporating music in the clips catches more attention of the audience.
- Making long-form video content and posting them on Instagram. These videos are supported by IGTV. They can be tutorials, interviews, etc.
- Through Instagram shopping. This option allows a businessperson to tag his business products for sale. They can tag their products in various posts or stories on Instagram.
2. Tumblr
Another alternative to Pinterest for making great reach, Tumblr, is also famous these days. It’s a microblogging platform that’s similar to other sites like Pinterest.
On this site, users post different types of content. Such content ranges from multimedia content to short-form blogs. Wait!
This platform is not only made for blogging. It’s also a social networking platform that brings different people together.
The blog themes of this platform can be customized according to your wish. It retains vibrant communities just like other famous Pinterest substitutes do.
People post different types of content here. They include content on arts, photography, fandoms, personal musings, etc. You can follow different blogs, reblogs, etc.
The contents get engagement through likes and comments.
On this platform, you can maximize your reach by creating customized blogs like that in other famous alternatives to Pinterest.
Choose the blogs to be posted wisely that you think will attract people’s attention.
Also, you can maximize your reach by tagging those who are eminent figures on social media platforms.
3. Behance
Do you want to hook audiences up with some creative pieces of work? Then, Behance is one of the best Pinterest alternatives for showcasing your work to audiences and making your reach.
It is owned by Adobe and is a favourite of various –
- Designers.
- Illustrators.
- Photographers.
- Creative professionals.
They all display their portfolios on this site. The platform supports different types of –
- Graphics.
- Videos.
- Animations.
- Interactive projects.
The platform, like other renowned Pinterest substitutes, also helps different people connect online. It ensures that they can follow and comment on each other’s work.
How does it maximize reach?
This is done by showcasing various user projects in the platform in detail and initiating the engagement of audiences.
Also, other ways of increasing reach on this platform, like that of other Pinterest competitors, include community interaction and job opportunities.
In Behance, you will find a job board. In this board, different companies post their requirements for employees.
Many people get the benefit of a job like freelance work, full-time position, etc by visiting this platform.
4. Dribbble
Looking for more Pinterest alternatives to enhance your reach? Then count Dribbble in. It’s a community for creative people.
These people can take screenshots of their work. They can share them over there. Over time, the posts get high reach. The people who mostly post on this platform are –
- Designers.
- Illustrators.
- Visual artists, etc.
Their content usually remains high in quality and curated. They also use this platform for making their portfolio.
They share their work. Feedback comes in return. Besides, the platforms also allow social networking between different users.
This platform, like other famous similar sites to Pinterest, helps different businessmen to connect with their prospective clients.
Like, Behance, Dribble also retains a job board. You can maximize your reach in Dribble by shot-sharing your work, upgrading to a pro account, and networking.
5. Flipboard
Here’s another Pinterest alternative that will get you maximum reach for your content. This platform is unique on its own.
It, unlike other common sites like Pinterest, is a personalized magazine app where users can flip different content into their magazine. The content includes different images, videos, articles, etc.
The users usually curate the content around some distinctive themes. Flipboard is visually appealing and gives you a magazine-like experience. How to increase reach through this platform?
Here are some ways –
- Create personalized magazines. Fill it up with writing, videos, and images on specific topics. Share it to build a dedicated audience.
- Bring engagement by posting quality content.
- Use Flipboard’s feature of integration with social media. Share your content across multiple channels. Your post will reach a broader audience.
FAQ
1. Is there a better alternative to Pinterest?
Dribbble can be considered one of the promising Pinterest alternatives. It is even considered better than the latter one in recent years.
Different designers on this platform showcase their designs. Not only that, they can connect professionally on this platform with one another.
Nearly 10 million plus users are using Dribbble globally to maximize the reach of their content and become famous.
Conclusion
Yes, Pinterest is indeed one of the creative platforms that fetches you a million reaches once you work on it. But, remaining stuck to it is not the only solution.
The more you explore different platforms for reach, the more engagement and audience feedback you will get for your work.
So, in addition to Pinterest, it is recommended to experiment with other Pinterest alternatives as well.
Each platform has different features and you can take their help to turn the situation of competition in the market to your advantage.
So, diversify your presence by logging in to multiple websites/apps that are similar sites to Pinterest. And, soon you will realize that a broader audience is waiting for your work to appreciate them.